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Absolute Collagen Is Now A Certified B Corporation®
Absolute Collagen is thrilled to announce that we are now a Certified B Corporation ®. Read on to find out how we achieved this incredible certification and what this means for Absolute Collagen as a brand.
Being one of our biggest achievements as a brand, we are honoured to announce that Absolute Collagen is now officially a Certified B Corporation® Company which means we stand for the best in ethical practice.
For those of you who may be wondering what exactly does being a Certified B Corporation mean and what have we done as a brand to attain this status, we break it down for you in this blog.
What is a B Corp Certified® Company?
A B Corp Certified® Company is one that uses their business and industry presence to help develop a more sustainable and inclusive environment.
Following the rigorous B Corp assessment process, those who pass the high standard required are given this accreditation - showing that they meet the highest verified standards of social and environmental performance, transparency, and accountability.
B-Lab is a non-profit network that helps the global economy to benefit all people, communities and the planet. Established in 2006, their objective is to allow people to use their business as a platform to help the people and the planet. As of 2023 there are now more than 5000 B Corp Certified companies in over 84 countries working across 157 different industries.
How did Absolute Collagen become a Certified B Corporation ®?
To become a Certified B-Corp™ we had to undergo a rigorous auditing process with the B-Lab standards process. Here, we were assessed across 5 categories; governance, workers, customers, community, and the environment. These were then reviewed by the B-Lab team and they saw all the amazing things that we’re doing for our team, customers and the wider community - which got us certified!
The B Corp™ Certification is awarded to businesses as a whole and not for a particular product or service. For us to have attained this certification as a company is truly amazing and we are honoured with the recognition.
Check out this video of our co-founders Maxine and Darcy, and our head of sustainability Liane explaining more about us being a Certified B Corporation ®.
What does this mean for our brand and community?
In the build up to attaining our B Corp™ certification, Absolute Collagen was already an accredited Carbon Neutral Company. Ensuring our practices are beneficial for the wider community and minimising environmental damage are two of our biggest company objectives. We accomplish this through setting Environmental, Social and Governance (ESG) goals and having a thorough Environmental Management System (EMS). As a business we always put people, the planet and our integrity above profit and we will always continue to do so.
Absolute Collagen has and always will prioritise sustainability, ethos and community, it plays an integral part of our business and is at the core of what we do. Garnering B-Corp certification® is an incredible achievement and we're thrilled of the acknowledgement this gives us as a brand.
However, even with this phenomenal recognition our pledge to the community and the environment will not end here. We are always striving to do more and find areas where we can be involved.
