Maxine's November Round Up: GHK Live! Absoluter Breakfasts and More!

Hello my lovely Absoluters! I hope everyone is well and getting into the Christmas spirit! It’s been a busy month so grab a hot chocolate and snuggle up with a blanket as I’ve got so much to tell you! 💛

Sip and Paint in the Office

We started the month with something a little different, a Sip and Paint session in the office! Picture this: canvases, paints, snacks, and a glass of something bubbly to spark our creativity. It was so lovely to take some time away from our usual work to relax, unwind, and let our artistic sides shine. The team had so much fun, and the best part was seeing everyone’s masterpieces come to life. I think we have some future Picasso’s in our midst! 🎨 

Absoluter Breakfast

We had a wonderful morning at our annual Christmas Absoluter Breakfast at The Ivy! The room was absolutely stunning, but the real magic came from the incredible women who filled it. We invited them simply to say thank you for being part of our Absoluter family – no strings attached, just pure appreciation. As we shared stories over breakfast, we reflected on how each of us began our journeys with @absolutecollagen. One word kept surfacing throughout the conversations: confidence. Hearing how Absolute Collagen has helped these women feel strong, radiant, and comfortable in their own skin was deeply moving and a proud reminder of why we do what we do. We also treated our guests to a sneak peek behind the scenes at AC HQ—a little glimpse into the heart of what we’ve built together. My hope was to make everyone feel even more connected to the incredible community we’ve created. That morning was a powerful reminder that what we’ve built isn’t just a brand; it’s a movement. Seeing the impact we’ve had and the sense of community we share makes me prouder than ever. 🥰

Good Housekeeping Live

This month we had the honour of exhibiting at the Good Housekeeping Live event! The event was over 4 days, we connected with 13,000 amazing people, delivered 4 stage talks, held 22 meet-and-greets with our experts, and shared endless laughs along the way. 💛 This wouldn’t have been possible without the hard work, dedication, and determination of the incredible team. Many of them stepped away from their usual roles to be there, pouring their hearts into making this event a success. It just goes to show, when you’ve got the right people around you, magic happens so thank you to everyone who was involved as it couldn’t have been possible without you.

Kitchen to Killi: Birmingham Children’s Hospital Charity Night

This month we held a charity night to raise money for the Birmingham Children's Hospital and what an incredible night it was. The room was filled with such inspiring people all coming together for an amazing purpose. Mark Brider, the CEO of Birmingham Women’s and Children’s Charity and I had the honour of hosting our Kili4Kids Talk, sharing my journey, raising awareness for a cause that is close to all of our hearts. In January, we’ll be trekking up the mighty Mount Kilimanjaro, nearly 6,000m of grit, determination, and heart to raise vital funds for a transformational new front entrance for Birmingham Children’s Hospital. 🏔️ This project will create a warm, welcoming space for families during those uncertain times, which is super important. I shared my journey of building Absolute Collagen, the hurdles faced, and the lessons learned because whether it’s scaling a business or a mountain, it’s about discovering your own superpowers and leaning into them. 🌟 If you would like to donate, click here!

Now, I want to take the time to shine a light on someone amazing, Renee Fraser Shepherd the the incredible founder of @sloobieskiwear a brand you’ll want to keep on your radar. I first met Renee at Stylist Live, where she had a stall showcasing her pieces which, by the way, are perfect for hitting the slopes in style.🎿 When I came across her stand, Renee introduced herself, and her energy and vision instantly shone through. At the time, she didn’t know much about Absolute Collagen, but after the event, she reached out to me. That initial email has since blossomed into something so special. Renee asked to pick my brains about her business, and of course, I was more than happy to share advice and connect her with Darcy who’s always amazing at offering her insights too. Seeing Renee’s drive and passion reminds me of the hurdles and joys that come with starting a business, and it’s been such a privilege to cheer her on as she continues to grow Sloobie Skiwear. Renee has been incredibly generous and has offered you all an amazing discount code - AC30. The quality of her pieces are phenomenal, I would hugely recommend adding it to your Christmas lists! Thank you Renee! 💛

Shop here! https://sloobieskiwear.com/collections/absolute-collagen-x-sloobie

Well, that's all for this month, I hope everyone has a lovely Christmas and a wonderful New Years. See you next time! 🌟